Free Certification Prep Webinars (Aug 2019)!

The FREE Salesforce Certification Preparation webinars are back - #Certification Days Led by expert certified instructors, these 1-day virtual courses are open to everyone. Bonus! All webinar attendees will receive a coupon code for a $70 discount off of any $200 exam.  Select and attend one or more of the following preparation webinars. *Be sure to review, and …

Best Method to Integrate WhatsApp with Salesforce

I was looking at various options available to integrate WhatsApp with Salesforce for one of the requirements in my projects.  In this article, I will be sharing my findings with pros and cons for each method and also the best solution out there in the market. Basically, there are 2 ways to integrate WhatsApp (in …

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From beginner to professional: Learn Salesforce from scratch

Recently, I shared with you my first article (Admin to Developer : 3 steps to take) which I contributed to Mason Frank’s ‘Ask the Expert’ series.  Following its success, I've written another article for them - how to become a Salesforce Professional from beginner. From beginner to professional: how to learn Salesforce from scratch By Manish …

Salesforce Administrator to Developer: 3 Steps To Take

I recently had the opportunity to write an article for the Mason Frank blog. Here’s a quick summary below and link to read the full article! From Salesforce Administrator to Developer: 3 steps you need to take Becoming a Salesforce Developer can be a daunting prospect, but the progression route from an admin to a developer …

Benefits of Marketing Automation in Financial Services Companies

Marketing Automation is a low key affair in Financial Services companies.  Marketing automation allows financial companies to use customer data (of course with consent from customers) to deliver personalized engagements, develop a deeper understanding of customers’ needs, get ahead of their fellow competitors and more importantly maximize their marketing investment.  Every financial company needs marketing: …

Video Course – Salesforce Marketing Cloud Email Specialist

Get certified as Salesforce Marketing Cloud Email Specialist, learning the concepts of Email Marketing and the Salesforce Marketing Cloud tool not just by visualizing but by actually looking at the tool as this course gives you the videos of Salesforce Marketing Cloud tool as well. I have created the course, my first time ever.  The course covers all …

Salesforce + Communication Platform as a Service = More Efficient

Salesforce as a CRM tool handles all the customer data and the key customer relationship management using a wide range of out of the box features.  But more often than not, the conversations with the customers like closing deals, resolving customer support cases, engaging with the new leads, investor relationships, team collaboration, etc happens outside …

“End of Apex Triggers Era” – Salesforce

In one of the most unexpected announcements, Salesforce has declared that it is the end of the road for Apex Triggers.  In this unexpected statement, Salesforce said there are better alternatives for Apex Triggers like the out-of-the-box aka point-and-click features of Salesforce and they see no point in continuing with Apex triggers.  They added features …

Deployment in Salesforce Marketing Cloud

Until now, there is no concept of Dev or Production instance in Salesforce Marketing Cloud.  With April 2019 release, Salesforce is introducing Deployment Manager in Marketing Cloud. You no longer need to manually recreate a journey in a new account or business unit. Instead, you can use the Deployment Manager to copy the design of …

Lightning Web Components

The What, Why, and Hows of Lightning Web Components. What are Lightning Web Components? Salesforce introduced Lightning Web Components (LWC) in it’s latest Spring 19 release.  Lightning web components are custom HTML elements built using HTML and modern JavaScript.  It is based on Web Standard. It leverages custom elements, templates, shadow DOM, decorators, modules, and …

Spring 19 Release Highlights

January Spring 19 Release Highlights - Lightning Developer Week 2019

Trailhead – Free Certification Prep Webinars (Jan-Feb 2019)!

The FREE Salesforce Certification Preparation webinars are back!  These 1-day virtual courses are led by Salesforce Expert Certified Trailhead Academy instructors and are open to anyone! Attend one (or more!) webinars. Note the timings are in PST and EST timezones.  Register for the one that suits your time. Preparing for your Salesforce Administrator Certification 02/11/19, 9am - 3pm PST [register] …