shares about what he knows and does in Salesforce
This post is a part of the Marketing Cloud Email Specialist Certification Tutorial Series Automation Tools Playbooks – step-by-step guides for executing digital marketing through the customer lifecycle. 3 are available: Welcome series, Birthday email, and Customer Anniversary NOTE: Playbooks will no longer be supported from January 2019. They are featured in Journey Builder for quick …
Continue reading "Marketing Cloud Email Specialist Certification – Part 5 (Marketing Automation)"
This post is a part of the Marketing Cloud Email Specialist Certification Tutorial Series Email Sender Definitions Sender Profile: Specifies the ‘From’ information – From Name, From Email, Description of the Sender Delivery Profile: Specifies the IP Address the email is sending from, as well as configuring a standard Header and Footer profile Send Classification: …
Continue reading "Marketing Cloud Email Specialist Certification – Part 4 (Email Message Design)"
This post is a part of the Marketing Cloud Email Specialist Certification Tutorial Series Preview and Send Subscriber Preview in Content Builder allows you to view a single email, including dynamic content, A/B testing, and personalization. Brandon wants to use Subscriber Preview to see exactly what his email will look like to an individual subscriber …
Continue reading "Marketing Cloud Email Specialist Certification – Part 3 (Email Delivery)"
This post is a part of the Marketing Cloud Email Specialist Certification Tutorial Series Understand and Create Content Blocks In the world of digital marketing, content is typically characterized as either static or individualized. Static content does not change for any reason, for example, the company logo at the top of an email or social links at …
Continue reading "Marketing Cloud Email Specialist Certification – Part 2 (Content Creation)"
This post is a part of the Marketing Cloud Email Specialist Certification Tutorial Series Email Marketing Best Practices CAN-SPAM Requirements The CAN-SPAM act requires that Commercial emails, whose primary purpose is to deliver commercial content, meet the following criteria: Accurately identify the sender in the header information. Use a subject line that accurately represents the …
In my earlier post, I have written about how to prepare for Marketing Cloud Email Specialist Certification in which I explained how I passed the certification using free training guides, webinars, trailhead, online courses, and mock tests etc. It was well received and become the most commented post on this website by followers with lots of …
Continue reading "Marketing Cloud Email Specialist Certification Tutorial Series – Part 0"
I have cleared the Marketing Cloud Consultant Certification! Woohoo!! I have been working on Marketing Cloud for a year when I took this. The hands-on experience and the experience of working with different clients definitely helped in clearing the certification. Here's a video course on Marketing Cloud Consultant Certification that I made - Marketing Cloud Consultant …
Continue reading "Marketing Cloud Consultant Certification Preparation – Part 1 (Introduction)"
THIS IS MY 100th BLOG POST! My Video Course on Email Specialist Certification My Video Course on Email Specialist Certification Marketing Cloud Consultant Certification Video Course Marketing Cloud Consultant Certification Video Course Use the above URLs to get a special discount. Last week, I passed the Marketing Cloud Email Specialist Certification!! It is my 5th Salesforce certification, officially …
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