Take Customer Journey to Next Level with Salesforce Marketing Cloud Automation

Customer experience can make or break your business! Do you think Marketing Cloud Automation can add value to the customer journey? You might be writing the right messages but are they reaching the right audience or not: that is more important! Well, with the right knowledge of how Salesforce Marketing Cloud Automation can empower your …

Make the Most of Marketing Cloud with these Pro Tips

Do you think you are not able to get the best from Salesforce Marketing Cloud? Are you looking for some ways to change your game of marketing? Ever considered getting some pro tips on Salesforce Marketing cloud!? Well, let us discuss them right from the expert's mouth! Marketers can use Salesforce Marketing Cloud to orchestrate …

How to Connect Salesforce to LinkedIn

People want to connect Salesforce to LinkedIn for all sorts of reasons. Some of the business needs: When viewing a Salesforce Lead or Contact in Salesforce, people like to see live LinkedIn dataWhen looking at a LinkedIn Profile, people like to see if that person is already in SalesforceCreating a Lead or Contact from a …

A Tip A Day #39 – Easily Find Newly Created Fields in Salesforce

This post is a part of the daily blog series  A Tip A Day, daily dosage of learning! Day #39 - Easily Find Newly Created Fields Finding the CreatedDate of fields in Lightning Experience is hard work.  The fields list in object manager doesn't have a column for 'Created Date'.  You need to manually click …

Get Salesforce Marketing Cloud Certified

Salesforce Marketing Cloud (SFMC) online courses that help you learn the concepts of Marketing Cloud tool and most importantly prepare you to take the Marketing Cloud certification exams with confidence.

Salesforce Configuration and Customization: Comparison

Read the comparison of Salesforce configuration and customization to find a special CRM solution that will be right just for you.

Conversational Commerce in Salesforce Marketing Cloud

Salesforce Marketing Cloud enables you to easily shape your online marketing campaigns to your wishes. Until recently it has been very difficult to include "social messaging platforms" in the customer journey, but this is starting to change as the market is catching up to demand. If you haven’t incorporated social messaging platforms into your business …

Covid-19: Overcome Business Challenges with Salesforce

Mason Frank International recently approached me about an opportunity for a Salesforce whitepaper they were creating, around Covid-19 related business advice. Myself and a number of my fellow MVPs contributed our insight, in efforts to help businesses and professionals through this unprecedented time. The whitepaper covers five common challenges many are struggling with at this …

Marketing Cloud for Small Business

Salesforce core platform provides great features and automation tools to support Sales or Service business processes.  Some of the tools Salesforce offers: Workflow Rules - Workflow lets you automate standard internal procedures and processes to save time across your org.   Approval Process - Approvals take automation one step further, letting you specify a sequence of …

Salesforce Marketing Cloud Deployment

The topic of deployment in Salesforce Marketing Cloud (SFMC) is interesting because there are no Sandbox instances in Marketing Cloud.  No Dev, QA, Prod instances to think about deployments.  Instead, they got Business Units (BUs).  Don't confuse a BU with a Sandbox.  Business Unit is completely different from a Sandbox.  BU is NOT a Sandbox …

sfdcFanBoy Ranked in Top 10 Developer Blogs

[3 questions Survey at the end of the post to hear from you] I was pretty thrilled when someone from the community messaged me that my blog was featured in Salesforce Ben's Top 10 Most Popular Salesforce Developer Blogs post. It's a great honor to be recognized along with some other great bloggers out there in …

Best Method to Integrate WhatsApp with Salesforce

I was looking at various options available to integrate WhatsApp with Salesforce for one of the requirements in my projects.  In this article, I will be sharing my findings with pros and cons for each method and also the best solution out there in the market. Basically, there are 2 ways to integrate WhatsApp (in …

From beginner to professional: Learn Salesforce from scratch

Recently, I shared with you my first article (Admin to Developer : 3 steps to take) which I contributed to Mason Frank’s ‘Ask the Expert’ series.  Following its success, I've written another article for them - how to become a Salesforce Professional from beginner. From beginner to professional: how to learn Salesforce from scratch By Manish …

Salesforce Administrator to Developer: 3 Steps To Take

I recently had the opportunity to write an article for the Mason Frank blog. Here’s a quick summary below and link to read the full article! From Salesforce Administrator to Developer: 3 steps you need to take Becoming a Salesforce Developer can be a daunting prospect, but the progression route from an admin to a developer …

Benefits of Marketing Automation in Financial Services Companies

Marketing Automation is a low key affair in Financial Services companies.  Marketing automation allows financial companies to use customer data (of course with consent from customers) to deliver personalized engagements, develop a deeper understanding of customers’ needs, get ahead of their fellow competitors and more importantly maximize their marketing investment.  Every financial company needs marketing: …

Deployment in Salesforce Marketing Cloud

Until now, there is no concept of Dev or Production instance in Salesforce Marketing Cloud.  With April 2019 release, Salesforce is introducing Deployment Manager in Marketing Cloud. You no longer need to manually recreate a journey in a new account or business unit. Instead, you can use the Deployment Manager to copy the design of …

Lightning Web Components

The What, Why, and Hows of Lightning Web Components. What are Lightning Web Components? Salesforce introduced Lightning Web Components (LWC) in it’s latest Spring 19 release.  Lightning web components are custom HTML elements built using HTML and modern JavaScript.  It is based on Web Standard. It leverages custom elements, templates, shadow DOM, decorators, modules, and …

Spring 19 Release Highlights

January Spring 19 Release Highlights - Lightning Developer Week 2019

Trailhead – Free Certification Preparation Webinars November 2020!

All webinar attendees will receive a coupon code for a $70 or $100 DISCOUNT. The FREE Salesforce Certification Preparation webinars are back!