Google Analytics Individual Qualification
The Google Analytics Individual Qualification (GAIQ) covers basic and advanced Google Analytics concepts. This includes planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions.
- Fee? It’s Free. Yes, Free.
- The Google Analytics assessment consists of 70 questions and takes 90 minutes to complete. 70 questions in 90 minutes!
- This is a timed assessment. Submit your answers before time is up to avoid an automatic failure.
- There’s a timer that will start to count down when you begin the assessment. You won’t be able to pause the timer once it starts. If you leave the assessment — for example, if you close your browser or your computer shuts down — the timer will immediately expire.
Retaking the Assessment
- If you don’t pass the assessment, you can retake it in 1 day. Free again.
- You’ll need a score of 80% or higher to pass.
- If the timer runs out before you’ve answered enough questions correctly, you won’t pass
- Unlike Salesforce certification, this certification expires after 18 months (1 and half year) from the date of clearing it. After 18 months, you need to retake the exam to keep your individual qualification current.
To prepare for the assessment, you should take the following free online Analytics Academy courses offered by Google:
- Google Analytics for Beginners
- Advanced Google Analytics
Google Analytics for Beginners
Advanced Google Analytics
Salesforce Trailhead also launched 2 learning modules for Google Analytics. From the exam perspective though it doesn’t cover everything that is required.
Here’s is the trail – Understand Your Web Users with Google Analytics
Ready to take the exam and test your knowledge of digital analytics best practices and the Google Analytics platform?
Launch: https://academy.exceedlms.com/student/path/2938 (You need to login to your Gmail account)
All The Best
There are mock tests available on youtube. Check those if you feel you are not ready. All the best. Do come back and share your success with the community. Comment below to ask me any questions.