Salesforce + Rebel = Email Future Looks Promising

Salesforce has signed a definitive agreement to acquire Rebel, a startup that develops interactive email services for businesses to enhance their direct marketing services -  recipients of interactive emails can write reviews, shop, do quizzes and take other actions without leaving the messages to do so. Rebel Mail redefines what email can do.  It brings web functionality into …

Highlights of Dreamforce 2018

With over 171,000 Salesforce professionals descending on San Francisco in late September, and around 3,000 informative and inspiring breakout sessions decorating the four-day convention, Dreamforce 2018 was officially the biggest Salesforce event of all time. Part of what makes Dreamforce the premier technology event of the year is that Salesforce often takes the opportunity to …

Marketing Cloud Consultant Certification Preparation – Part 1 (Introduction)

I have cleared the Marketing Cloud Consultant Certification! Woohoo!! I have been working on Marketing Cloud for a year when I took this.  The hands-on experience and the experience of working with different clients definitely helped in clearing the certification. What's more special is Salesforce itself claims that among all the consultant exams, (Service, Sales, …

Hyderabad Trailblazin’ 2018 Round Up in Photos & Videos

I have organized and attended many Salesforce developer events in Singapore but in June'18 I have attended my first Indian Salesforce community event - Hyderabad Trailblazin'.  (I was selected as a Speaker too)  It was a huge event, the first of its kind in Hyderabad, attended by big personalities of Salesforce community not just from …

Salesforce Salary & Market Trends Report 2018

Ever wondered how much you should be earning as a Salesforce professional? What products other Trailblazers are using? What makes Salesforce experts tick? The 2018 Salesforce Salary Survey aims to answer all of the above – and any other questions you might have about the Salesforce community.  The report is based on almost 28,000 data …

Preparation Notes for Platform App Builder Certification

If you are certified Force.com Developer, then March'18 is the final month for you to transition to the Platform App Builder Certification.  The deadline is fast approaching to take the Platform App Builder Transition certification (20 Questions only) - as you know Salesforce is completely removing the Force.com Developer Certification. If you don't transition to this, …

Path to Platform Developer II

The path to Platform Developer II certification has changed and it now consists of two parts: A multiple-choice exam in Webassessor (similar to other certifications) AND 4 Trailhead Superbadges. All four of the Superbadges are available today on Trailhead: Apex Specialist, Data Integration Specialist, Lightning Component Framework Specialist, and Advanced Apex Specialist Why Change Before the trailhead Superbadges, …

Named Credentials – Setup | Apex Callout

Are you concerned about exposing the URL to an external system for integration and wish not to do so? Are you worried about sharing the Username / Password to connect to an external system and how to hide it?  Then Named Credentials is the way to go and you are at right place to learn …

Named Credentials – Code | Apex Callout

Are you concerned about exposing the URL to external system for integration and wish not to do so? Are you worried about sharing the Username / Password to connect with external system and how to hide it?  Then Named Credentials is the way to go and you are at right place to learn and know …